The genesis of News Direct lies in the unique fusion between deep industry expertise and state-of-the-art digital technology.  Together, this dynamic combination resulted in the creation of a communications platform built from the ground up to meet the needs of Digital Age communications professionals.  Reimagining the way a newswire should function was just the start.  News Direct has gone far beyond news release dissemination by expanding into the adjacent discliplines of content marketing, thought leadership and brand building.