LevLane

We’re beyond excited to share that LevLane has been named a finalist in Ragan Communications and PR Daily’s 2025 Content Marketing Awards in the “Use of White Paper/Special Report” category for our campaign: The Women Are Not Alright. This campaign was born from a big question: Why aren’t we talking about the deep connection between women’s mental and sexual health, and what happens when we ignore it? So we did what we do best: we got curious, we did the research, and we told a story that couldn’t be ignored. Backed by original data from a national survey, and in collaboration with powerhouse partners like Karla Loken DO OBGYN FACOOG (FEMSelect), Lyndsey Harper, MD, FACOG, IF (Rosy Wellness), and co-authored by LevLane’s own CMO Elizabeth Weir, we created a white paper that dug deep into the cracks of the women’s healthcare system—and what brands, advocates, and agencies can do to help fill them. But we didn’t stop there. We made noise: Featured in FemHealth Insights  Spoke at the Women’s Health Innovation Series Achieved sky-high CTRs (our average: 6%—3x the healthcare benchmark!) on LinkedIn Launched an advocacy push including a direct letter to Meta on bias in ad policies This campaign wasn’t just about the white paper—it was about showing up with strategy, compassion, and data, and proving that LevLane is a serious force in women’s health marketing. Huge shoutout to the dream team who brought this vision to life: Elizabeth Weir, Lauren Stralo, Lauren Hepburn, Kelly Ryan, Kevin Dunn, and Rachel Mandia. Your brilliance made this happen. See you at the Yale Club this September. We’ll be the ones clapping the loudest. 

Reddit is getting ready to take the marketing world by storm, and for good reason. Here's everything you need to know. ⬇️

Back in 2024, when we had the (incredible) opportunity to work with Tyrese Maxey and The City of Philadelphia to fight for a cleaner, greener, and safer city, choosing Seven Knots Film & Media to help us bring our big ideas to life was a no-brainer. Last week, the campaign, which we're so proud of, earned its flowers as it was selected to win a Telly Award and recognized for its excellence on a global stage.

At LevLane, we believe that all great work starts with listening. Last year, we partnered with Rosy Wellness to release The Women Are Not Alright, a white paper exploring the emotional, mental, and physical health challenges that women face today. The goal? To uncover avenues through which brands and healthcare providers can better provide support. This #womenshealthmonth, we’re revisiting the insights of that research and reminding ourselves (and you) that the findings are clear. The women have spoken, and they’re telling us exactly what they need. If you’re a healthcare brand looking to create meaningful engagement with women as more than just consumers, this is a must-read: https://bit.ly/4cTGRtT.

True partnership looks like this. Justine Elliott, an Account Supervisor on our Senior Living team recently visited SearStone Retirement Community, where she attended a photoshoot and spent some time on our client's beautiful campus. As an agency that prides itself in successfully coming alongside and partnering with clients to deliver the results they’re looking for, it got us thinking about what real partnership, specifically within the Senior Living realm, looks like. So we asked Justine for her thoughts, and here’s what she said ⬇️. “True partnership is built on a foundation of trust. This leads to the shared understanding that we at LevLane will only recommend what we genuinely believe will drive success as we remain committed to walking alongside our clients day by day. For us, it’s about much more than just getting the work done; it’s about building something meaningful and supporting our clients every step of the way.”

With a team full of talented female-identifying creatives, partnering with a company like FEMSelect to educate and empower women about their healthcare options was pretty much a no-brainer for us here at LevLane. From creative development to media planning, SEO, SEM, and PR, we’ve worked to develop a strategic approach, leverage consumer learnings from multiple industries to deliver measurable results and continue to hone our focus on women’s health-specific technologies. #womenshealthmonth #femtech 

ICYMI, it’s #womenshealthmonth, and we’re tapping in with some tried-and-true marketing strategies for women’s health. Oh, and if you’re looking to build a comprehensive marketing strategy for your brand, we’re your people. (And we’ve got the experience to back that claim up).

With over 30 years of experience in senior living marketing, we understand that success is measured by much more than simply building leads and driving occupancy. True success is about helping individuals find connection, bond over shared values, and uncover a sense of belonging. By identifying those most likely to embrace your community, the right strategy will serve to build trust and guide individuals toward one of the most meaningful decisions of their lives.

From the archives, #womenshealthmonth edition. Yep, that's right. We're back to reminisce about another campaign that we happen to think was pretty awesome. Back in 2021, Agile Therapeutics partnered with former U.S Women's Soccer player Carli Lloyd for a social media campaign designed to increase brand awareness and foster a positive sentiment towards the women's health brand. Developed on the premise of female empowerment and the importance of women understanding healthcare options beyond what a doctor may present, the women's health campaign was built upon the idea that women don't need to bend to those telling them what is or isn't possible for their lives. Brought to life through a series of social media carousels, stories, static posts, and videos, the Carli Lloyd x Agile campaign capitalized on Carli's experience with gender bias, pension for health, and desire to advocate for women's health to push the brand to consumers. 

In this week’s Ask the Expert, Kevin Dunn shares a behind-the-scenes look at how flexibility and strategic thinking led to a successful outcome for one of our client partners—even when plans had to shift. When a campaign required a sudden reroute, the team at LevLane quickly adapted, reworking the strategy to balance both B2B and B2C objectives. By staying agile and closely aligned with the client’s goals, we were able to pivot without losing momentum—ultimately delivering results that exceeded expectations. According to Kevin, success doesn’t always come from sticking to the original plan—it comes from having a team that can think on their feet, problem-solve quickly, and execute with precision. It’s just one example of how we turn challenges into opportunities. Stay tuned for more insights from our experts.