Advertising, media, public relations, digital and every other way to make people feel something real. Who Loves Ya? Building a loyal customer base is not about who's aware of your brand. But who believes in it. Feels an attachment to it. Chooses to make it part of their lives. When you give people that compelling reason to become active participants in your brand, they'll put their money where their heart is. Even when somebody else whistles. That's true brand participation. The difference between a customer and a brand's best friend.
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Excuse us as we spend the rest of our day excited about our incoming LevLane Summer 2024 interns. Joining the content, media, creative, and finance teams, we’re thrilled to have them on board and excited to see how they’ll grow and contribute to the agency. So take a second, get to know them, and show them some love!
In honor of #WomensHealthMonth this May, we're proud to spotlight our collaboration with FEMSelect, a women-led company revolutionizing women's health with EnPlace, a minimally invasive approach to pelvic organ prolapse. In an effort to introduce EnPlace and de-stigmatize the conversations surrounding pelvic organ prolapse and women's health, we applied a multidisciplinary approach that included: ➡️ User-Focused Website Refresh ➡️ Creative Social Campaigns ➡️ PR Support ➡️ Strategic Paid Media Placements Collectively, our strategies worked together to increase brand awareness, target key demographics, provide education, and empower user engagement. At LevLane, we're dedicated to supporting clients in the women's health industry to champion innovation and inspire a healthier future for all women.
We’ll take any chance we can get to highlight our incredibly talented team over here at LevLane. Just this week, our PR team received an Anvil Award from Public Relations Society of America (PRSA) for their recent work with FEMSelect The award celebrates the successful placement of an original, bylined article in Femtech Insider, which generated over 6.7k views and addressed the gender biases present in women’s health advertising. And now that your interest is piqued, go ahead and read the article here: https://bit.ly/4bC6r4B #AnvilAwards #WomensHealth #PRSA #MetaAdvertising
During our partnership with FEMSelect, we encountered a frustrating discovery when it comes to marketing within the women's health space. Meta doesn't like the word "kegels" – yes, kegels, a perfectly normal exercise for pelvic floor strengthening in women. In fact, after attempting to run a Facebook ad to help educate women on pelvic health, Meta rejected it, deeming "kegel" as adult commentary. So, we decided to take action. In an "Open Letter to Mark Zuckerberg," we address the censorship that not only perpetuates the stigma around women's health but also hinders essential education and information to empower informed choices. Want to support our stance? Visit https://lnkd.in/eSDnPt-i to sign the letter to Meta. #WomensHealthMonth #PelvicHealth #Gynecology #OBGYN #FacebookAds
In a recent survey which we launched through market research company We are Talker (formerly 72Point Inc.), we uncovered the impact of gynecological conditions on women's lives – particularly as it relates to their social plans, sex lives and careers. From canceled vacations due to PMS to work absences caused by UTIs, this survey dives deep into the silent struggles many women face when it comes to their health. Visit https://bit.ly/3UHkosc to explore the results. #WomensHealth #WomensHealthMonth #MarketResearch #HealthcareMarketing
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Our very own Lauren Stralo was published in Ragan Communications and PR Daily, and we couldn’t be prouder. Unpacking the importance of amplifying the voices of underrepresented communities, the article is full of good stuff. Seriously, go check it out: https://bit.ly/3UCwL9b
Our very own Lauren Stralo was published in Ragan Communications and PR Daily, and we couldn’t be prouder. Unpacking the importance of amplifying the voices of underrepresented communities, the article is full of good stuff. Seriously, go check it out: https://bit.ly/3UCwL9b
Today, our office experienced a full toddler takeover for Take Your Kid to Work Day. Our morning was full of brainstorming (blowing bubbles), creative design (drawing), collaboration (dance parties) and chaos (but the good kind!) It was great to meet our Little LevLaners and we hope to inspire a future generation of creative advertisers. #takeyourkidtoworkday
We’re no strangers to partnering with local Philly brands, but this one feels extra special. 🤝 We’re excited to launch work with Safian & Rudolph Jewelers, a familiar family-owned jeweler right in the heart of #JewelersRow. With a 70+ year history, we have a feeling we’ll have some pretty good stories to tell. Head over to @safianrudolph on Instagram and TikTok to follow along.
In-between all of the meetings, brainstorm sessions, and miscellaneous workflows, we love to showcase our team and what brings them to life beyond their 9-5. For Alana Tubman, SHRM-CP, it's packing up her crew and chasing totality. 🌙 Last week, she road tripped with her family to Vermont to see the 2024 eclipse in all its glory. "After having experienced the 2017 total solar eclipse in South Carolina, we were hooked and immediately dedicated to being totality chasers. (Channeling Helen Hunt in Twister) Based off our experience in 2017, we knew to plan our trip well in advance to secure lodging. We were a few minutes away from the Canadian border in Swanton VT. The morning of, people were camping out with blankets, tents, and telescopes as this was the SUPER BOWL of celestial events. If you have never witnessed totality before, the feeling is truly indescribable. For just a few minutes, it feels like dusk and the temperature drops ten degrees. Animals are confused and birds are flying back to their nests. You take off your eclipse glasses, look up, and are reminded of how truly magnificent space is. Ten hour drive home, 100+ emails in my inbox, and SO worth it."