🚨 Global Ad Spend Surges 40.3% – Are You Riding the Wave or Getting Wiped Out? Mobile ad budgets are booming, but new U.S. tariffs are shaking up e-commerce. Our Q2 2025 Mobile Trends Report, created in partnership with #Singular, #Adikteev, #InMobi, and #Aarki, breaks it all down. 🔥 Inside: ✅ Why ad spend is skyrocketing ✅ How tariffs are disrupting e-commerce ✅ Rewarded ads pushing CTRs through the roof ✅ Why LTV and retention are your next growth superpowers 🔒 👉 Explore the full insights in the report: https://bit.ly/4kYrJxN 👉 Grab the report & stay ahead of the curve: https://hubs.li/Q03qBkKJ0 #MobileAds #MarketingTrends #DigitalAdvertising #Q22025 #eCommerceMarketing
Appier
IT Services and IT Consulting
Taipei, Taiwan 79,015 followers
Making AI easy by making software intelligent
About us
Appier is an AI-native SaaS company that empowers businesses to create value with cutting-edge AdTech and MarTech solutions. Guided by the vision of “Making AI Easy by Making Software Intelligent,” our mission is to help businesses turn AI into ROI. Founded in 2012, Appier is listed on the Tokyo Stock Exchange’s Prime Market (Ticker: 4180) and operates in 17 cities worldwide, enabling over 1,800 leading companies to enhance marketing performance with the latest AI technology. As AI enablers for our customers in the AI Era, Appier delivers innovative solutions that drive measurable results.
- Website
-
http://www.appier.com
External link for Appier
- Industry
- IT Services and IT Consulting
- Company size
- 501-1,000 employees
- Headquarters
- Taipei, Taiwan
- Type
- Public Company
- Founded
- 2012
- Specialties
- Artificial Intelligence & Data Mining, Business & Marketing Intelligence, Marketing & Advertising, Generative AI (GenAI), Marketing AI, Marketing AI Agent, Predictive AI , AI AdTech, and AI MarTech
Locations
Employees at Appier
-
Yinglan Tan
Founding Managing Partner at Insignia Ventures Partners (we build GREAT companies!)
-
Mike Palmer
Multilingual Product Manager with Expertise in CX/UX, AI/ML, and Digital Marketing, Bridging Technology and People 多語言產品經理,擅長CX/UX、AI/ML及數位行銷
-
Rex Chung
-
Djilali Zitouni
Regional Director of Partnerships at Appier
Updates
-
👋 Scaling apps in 2025? Let’s talk full-funnel growth at AGS Berlin. We’re thrilled to be part of the conversation as marketers, publishers, and innovators come together to shape the future of mobile growth. Let’s meet up and unlock next-level performance. 🎤 Don’t Miss Our Panel "Reignite & Retain: Strategies for Re-Engagement and Long-Term Loyalty" 🗓 June 19 | 2:25–2:55 PM 💬 Featuring Karst Kortekaas , Director of Non-Gaming EMEA Sales 🤝 Meet the team onsite: • Karst Kortekaas – Director & Industry Lead, EMEA • Robin Groenenboom – Sales Director • Camille S. – Sales Manager • Sunny Tsai 🔜AGS Berlin– Global Business Enablement Manager • Teng-Yuan (Ben) Chang 🔜 Cannes Lions – Global Growth & Marketing Lead Let’s connect and explore how AI can turn your toughest marketing challenges into your biggest wins. 🔗 Book time with us 👉https://bit.ly/3Znkh7h 📍 The Spreespeicher, Berlin 📅 June 18–19, 2025 #Appier #AGSBerlin #AIForMarketing #PanelSession #Retention #UserEngagement #CRM #PerformanceMarketing #MobileGrowth #AdCreativeAI #MeetUs #AppierAtAGS
-
-
-
-
-
+1
-
-
🇹🇼 從台灣走到坎城,在地經典,用 AI 玩出新樣貌!🇫🇷 被譽為「台灣 LV」的茄芷袋 Gaji Bag,是耐用、防水、實用兼具的生活經典,也曾登上巴黎時裝週,成為台灣風格的代表。 這次,我們透過 AdCreative.ai 為茄芷袋注入全新視覺。 你現在看到的影片,從商品圖、情境背景、模特兒,全由 AI 生成 —— 無需實拍、無需後製,只需一個平台、短短五分鐘,就能把數據轉化為高品質、吸睛的創意內容。 📩 想知道你的品牌如何用 AI 玩出新創意? 立即預約交流,就有機會獲得茄芷袋 👉https://bit.ly/4n0NRcS - Meet the Gaji Bag — a symbol of everyday Taiwan, reimagined with AI. 👜✨ Also known as “Taiwan’s LV,” the Gaji Bag has long been a cultural staple — durable, waterproof, proudly practical, and loved across generations. From traditional markets to modern fashion shoots (yes, even Paris runway!), it’s a design that carries both function and identity. At Appier, we wanted to celebrate this icon in a whole new way. 💥 Everything you see— from the bag visuals and vibrant backdrops to the model and motion shots — was created using AdCreative.ai. No photoshoots. No post-production teams. Just one platform turning data and creativity into compelling brand stories — faster than ever. #GajiBag #AdCreativeAI #YourAdsPerfectedByAI #TaiwanToTheWorld #CreativeAI #CannesLions2025 #CulturalDesign #GenerativeAI #Appier
-
Appier 即將亮相 2025 Cannes Lions 國際創意節 ✨ 作為全球最具影響力的創意與行銷盛會,Cannes Lions 每年匯聚業界頂尖品牌與創新科技,探索下一波創意轉型契機。今年,我們將重點展示來自巴黎、現已加入 Appier 的生成式 AI 解決方案 —— AdCreative.ai。 這項工具專為速度、規模與品牌一致性而打造,能即時根據數據生成高影響力的創意素材,協助行銷團隊在短時間內產出更符合受眾、也更具表現力的創意內容。 讓 AdCreative.ai 成為你的創意加速器,打造更快、更精準、符合品牌調性的高效素材! 📍預約線上交流,一起解鎖創意新可能 👉https://bit.ly/4n0NRcS #Appier #AdCreativeAI #CannesLions2025 #AI創意 #生成式AI #行銷科技 #品牌創新
-
-
Appier reposted this
There’s the Oscars. And then… there’s Cannes Lions International Festival of Creativity The one moment every creative, brand builder, and marketer dreams of. It’s not just about the awards (even if they are iconic). It’s where the boldest ideas, the smartest insights, and the next wave of creative innovation come together. This year, AI is everywhere and not just as a buzzword. It’s becoming part of the creative toolkit. That’s why we’ll be there. From beach cabanas to big ideas, we’ll be sharing how AdCreative.ai helps anyone become a designer, and helps designers create masterpiece-level ads, faster. If you’re in Cannes, come find us. Find all the details about our events here: https://bit.ly/4kXQ3QB We’ve got a few surprises. And a lot to talk about. Your ads. Perfected by AI. See you on the Croisette. #CannesLions2025 #AdCreativeAI #MarketingInnovation #AIinAdvertising
-
🎥【精彩回顧】AdCreative.ai 台灣首場發表會全記錄 🔥 從創意趨勢洞察、現場 demo 體驗,到 GenAI 技術實戰應用, 這不只是一場發表會,更是一場創意革新。 感謝每一位到場嘉賓,我們將持續把這份能量帶往下一站! 📹 一起回顧精彩瞬間! 想瞭解更多 Adcreative.ai 的最新資訊 👉🏻 https://bit.ly/3ZWmEhp #AdCreativeAI #Appier #生成式AI #創意自動化 #SmarterFasterMoreCreative #MarTech
-
🚀 Step into the Future of AI-Powered Marketing with Appier at #AGSBerlin! Appier is heading to AGS Berlin! Join us for two days of impactful conversations, real growth strategies, and practical demos that show how AI can supercharge your performance marketing — from predictive audiences to incrementality to creative automation. Learn how innovative brands like Wooga, Flink, SuperPlay, and Babbel are leveraging Appier’s Ad Cloud to drive measurable results. 📅 Date: June 18-19, 2025 📍 Venue: The Spreespeicher 🔗 RSVP now to meet the Appier team onsite 👉🏻https://bit.ly/3Znkh7h 🔥 Don’t Miss These Highlights: ✔ Expert Panel: Reignite & Retain – Learn from Appier’s Director Karst as he shares winning tactics on retargeting and win-back strategies. ✔ 1:1 Meetings – Let’s deep-dive into your challenges and explore how AI can help scale results beyond ROAS. ✔ Real Use Cases – See how top mobile publishers are using incrementality testing to unlock new growth. See you in Berlin! #Appier #AGSBerlin #MobileMarketing #AdTech #AI #Incrementality #CRM #PerformanceMarketing #UserAcquisition #AdCreativeAI
-
-
🔥 This 20-Minute Session Will Change Your Paid Ads Strategy! See How 10xTravel Achieved 116% Revenue Growth with Data-Driven Insights: https://bit.ly/3SCcHSy What you’ll learn: ✅ Full-Funnel Attribution That Actually Works – Build precise channel formulas that reveal exactly which touchpoints drive conversions ✅ Individual User Insights – See the complete customer journey from first click to purchase with our single-user view ✅ Journey Mapping That Drives Results – Identify conversion blockers and discover how your channels can work together to multiply performance ✅ Meta Retargeting That Converts – Create high-value audience segments and reconnect with them where engagement matters most ✅ Behavior-Triggered Campaigns – Deploy personalized ads automatically based on real-time actions Who should attend: -Growth Marketers -Performance Specialists -Data-driven Professionals ✨ Can't make it live? No worries! Register anyway, and we'll send you the on-demand video. Save your spot now: https://bit.ly/3SCcHSy– Limited seats available!
-
-
👋 Meet Appier at Gamesforum Hamburg! We’re excited to be part of Gamesforum Hamburg — and even more excited to meet you in person! Catch up with our team on-site to chat about AI-powered creative, campaign performance, and how to turn data into growth. 🎮 Meet the team: 🔹 Bob Hollanders – Head of Sales and Account Management 🔹 Djilali Zitouni 🔜 Gameforum Hamburg– Regional Director of Partnerships Whether you’re exploring new UA strategies or looking to boost ROAS with AI, we’re here to help. 📍 Nord Event Panoramadeck | June 10–11, 2025 Let’s connect over coffee or conversation — https://bit.ly/3FBbfNi #GamesforumHamburg #Appier #MeetUs #GamingIndustry #AIinMarketing #PlayableAds #PerformanceMarketing
-
-
🎮 Next stop: Gamesforum Hamburg! 🇩🇪 On June 10–11, Appier is heading to Gamesforum Hamburg, where mobile gaming leaders, monetization experts, and UA innovators gather to explore what’s next in the industry. 🚀 From AI-powered playable ads to predictive insights for UA and retargeting, we’re ready to show you how AI can drive real growth — faster than ever. Let’s connect and talk about how smarter automation and data can help you scale campaigns across every genre. 📍 Nord Event Panoramadeck, Hamburg 📅 June 10–11, 2025 🎯 Want to see how AI can boost your next campaign? 👉🏻 https://bit.ly/3FBbfNi #GamesforumHamburg #Appier #PlayableAds #UserAcquisition #Retargeting #AIforGaming
-